Genius PR
Public relations$100k
Revenue in the first 90 days, with outbound volume up 50×.
“Our outbound growth was 50x.”Read the Genius PR case
Automate your pipeline.
Lead scraping, buying signals and AI outreach, wired into one system that books meetings. Live in 14 days.
Outbound systems built for
- Genius PR
- Ethum
- Easeworks
This is what we build.
An outbound engine of the kind we ship in the first two weeks: it finds your buyers where they hang out, waits for a buying signal, then reaches out with a message written for that signal.
Outbound engine
Find buyers where they hang out
LinkedIn, Google Maps, Reddit communities and G2 reviews
Scrape and deduplicate
Every source merged into one clean list
Enrich
Apollo, Clay, Clearbit
Score buying signals
Claude reads hiring, funding and intent
Ready: AI outreach
Email and LinkedIn, written for the signal
Not yet: keep watching
Re-checked when a new signal appears
One system, from the first signal to the closed deal.
Every stage writes to the same lead record, so nothing gets re-typed and every closed deal traces back to the source and signal that started it.
Sources
Find buyers where they actually hang out.
Scraping engines pull prospects from LinkedIn, Google Maps, directories, communities, job boards and review sites, chosen for where your ideal customer spends time, then merge and deduplicate them into one list.
- Result
- +48 new leads in one intake run, duplicates removed
- Runs on
- n8n, Claude Code, Apollo, custom scrapers
Signals
Reach out when they're ready to buy.
Hiring posts, funding rounds, tech-stack changes, community mentions and competitor reviews flag the accounts showing intent. Competitor analysis shows where rivals are losing customers and what those customers complain about.
- Watches
- Hiring, funding, tech changes, competitor reviews
- Runs on
- Clay, Claude, n8n
Scoring
AI decides who moves now.
Enrichment fills the gaps, then an AI scoring step weighs ICP fit, intent and seniority, and writes its reason next to the score so your team can trust it.
- Result
- Score 94: enterprise fit, high urgency, VP Revenue
- Runs on
- Claude, Clay, Apollo, Clearbit
Outreach
Personal outreach, sent on autopilot.
Email and LinkedIn sequences are written for each lead from the signal that triggered them, sent on deliverability-tested infrastructure, and replies are routed by sentiment.
- Result
- 50× outbound growth for Genius PR
- Runs on
- Instantly, LinkedIn, Claude
Landing pages
One page per offer, tuned against one number.
Copy, layout and speed are tuned against qualified signal per visitor. Variants ship weekly, not quarterly, and every form field feeds the same lead record.
- Result
- 34.8% conversion, 0.8s LCP, 98 Lighthouse
- Runs on
- Webflow
CRM
Your CRM updates itself and shows what made money.
Qualified replies create contacts, deals, owners and tasks in HubSpot, Salesforce or Pipedrive, and every closed deal traces back to the source and signal that started it.
- Result
- $42,000 ARR deal created, owner Sarah
- Runs on
- HubSpot, Salesforce, Pipedrive, Looker Studio
New lead
VP Revenue, B2B software
- SourceLinkedIn search, VP Revenue
- SignalHiring for sales, recent funding
- AI score94, priority route
- OutreachEmail + LinkedIn, step 2
- Landed onDemo page, variant C
- Deal$42,000 ARR, owner Sarah
More pipeline, without more people.
Every service plugs into the same lead record, so sourcing, signals, outreach and pages work as one system instead of four vendors.
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Outbound automation
The whole engine, from scraping to a booked meeting, running without a spreadsheet or an SDR team.
Explore outbound -
Lead scraping
Engines that find your buyers where they actually spend time, not just in one database.
Explore scraping -
Buying signals and competitor intel
Know who is ready to buy, and where your competitors are losing customers.
Explore signals -
AI outreach
Every message written for the lead and the signal, sent on infrastructure that protects your domain.
Explore outreach -
Landing pages
One page per offer, fast, tested in variants and wired straight into your CRM.
Explore pages
Built on modern AI and automation.
Claude and Claude Code for AI agents and custom scrapers, n8n and Make for workflows, and the data and CRM tools you already run, all in your own accounts.
- ClaudeAI agents, Claude Code
- n8nWorkflow engine
- Make.comOps automations
- ClayEnrichment
- ApolloProspect data
- ClearbitFirmographics
- InstantlyEmail infrastructure
- LinkedInSales Navigator, outreach
- HubSpotCRM
- SalesforceEnterprise CRM
- PipedrivePipeline CRM
- WebflowLanding pages
- Looker StudioReporting
- Google AdsPaid search
- Meta AdsPaid social
$800k+ in revenue from three outbound engines.
Three B2B teams replaced manual prospecting with a Flowmatrix system. First results landed within 90 days.
Ethum
Technology$500k
Revenue from a sourcing-to-close engine that runs without a spreadsheet.
“Hidayat is the best we've got in automation.”Read the Ethum case
Easeworks
B2B services$200k
Revenue from one system covering data sourcing through to closed deals.
Read the Easeworks case
Hidayat Ullah
Founder and systems architect
- First live pipeline
- About 48 hours
- Full build
- Usually 14 days
- Contract
- None required
I build every Flowmatrix system myself.
Every founder I sat down with had the same setup: a freelancer running Meta ads who had never seen the CRM, a landing page nobody had touched since launch, an email tool sending to a list nobody had scored, and a spreadsheet trying to hold it all together. Attribution was a guess. Follow-up was luck.
Flowmatrix exists to remove that. Not another retainer for one channel, and not another tool that promises to integrate with everything. One system for ads, landing pages, automation, CRM and email, built on the same data and the same lead scoring, so you can see which channel creates revenue instead of just spend.
It should be fast to stand up, measured from day one, and boring in the best way: it runs in the background and turns attention into pipeline while your team gets on with selling.
Hidayat Ullah, Founder, Flowmatrix
Questions founders ask before they book.
Something else on your mind? Send a note and you'll get a straight answer.
What exactly does Flowmatrix build?
An automated outbound system: lead scraping from the places your buyers spend time, buying-signal and competitor monitoring, AI-personalized email and LinkedIn outreach, landing pages and CRM automation, all sharing the same data and lead scoring instead of running as separate tools.
How long does it take to go live?
Most systems have a first live pipeline running within 48 hours, and the full build usually wraps inside 14 days.
What tools do you build on top of?
Claude and Claude Code for AI agents and custom scrapers; n8n and Make.com for workflows; Clay, Apollo and Clearbit for enrichment; Instantly and LinkedIn for outreach; HubSpot, Salesforce and Pipedrive for CRM; Webflow for landing pages. Real production tools in your own accounts, not a proprietary black box.
Is this an agency retainer or a one-time build?
Both. Some teams want the system built and handed off; others want it maintained and improved every month. No long-term contract either way.
Do you replace our existing CRM or ad accounts?
No. Flowmatrix wires into what you already run, whether that's HubSpot, Salesforce, Pipedrive or your existing ad accounts, instead of migrating you to a new platform.
How is this different from hiring a marketing agency?
A typical agency owns one channel, ads or email or web design, and hands you a report. Flowmatrix designs the system across channels so the data connects, and hands you a dashboard that shows what's actually creating revenue.
Tell us what's broken in your pipeline.
We'll map your current stack, show you where leads are leaking, and tell you straight whether a rebuild is worth it.
- Contract
- None required
- First live pipeline
- About 48 hours
- Full build
- Usually 14 days
- First results
- Within 90 days